• Uncategorized

Roles and Responsibilities of Supply Chain Management Seller

Rolesand Responsibilities of Supply Chain Management Seller

Supplychain management entails several activities that must be excellentlyperformed to meet the demands of clients. The sellers are part of theteam that will ensure that all is done according to expectation. Itis of immense significance to focus on the roles and responsibilitiesof the salesperson as well as the operation of the bidding process.

Roleand Responsibilities

Itis the role of the seller to ensure that there is a connectionbetween his computer and that of the buyer in tracking the status ofthe order from the period they are purchased until they are issued.Usually, the dealer should receive the orders from the purchaser andprovide such an updates. There should be communication between thetwo to know the progress to enable the buyer to make arrangements toreceive the items. When all the preparations are done, and the goodsare loaded into a truck, the transport agency will alert them to getupdated on the shipment status.

Thepurveyors are responsible for verifying the needs of the customers.The sellers are the ones who are close to the clients, and they arealways in touch with them to know the orders they have made andwhether they can meet their desires. A customer makes specificationsof the product he wants to the supplier who confirms theiravailability and how to be delivered. All the client needs to knowabout the orders that have been made can be clearly illustrated bythe seller who will also give the necessary advice. The two are theordering and shipment points, and an excellent communication shouldexist between them to ensure that the supply chain is efficient. Insupply chain management, the salespeople emphasize on therelationship selling where they aim to create the appropriate valuefor the clients who they handle. They are very vigilant to the needsof the customers especially when they keep changing from time to timeby providing the products that are customized towards theseexpectations. By so doing, they play a critical role towardsmaintaining and also increasing the customer loyalty which will maketheir firm earn more profits. This is accomplished by ensuring thatthey establish long-term relationships with those who are profitabletogether with the junior ones who are yet to grow. When the companyhas products that can make them gain a larger share, it is the dutyof the sellers to market them to the clients and advise them on theneed to acquire them. Therefore, they are part of the promotionbudget that should be used to reach a wider market.

Themerchant should be responsible of the whereabouts of the goods whileon transit until they are delivered to the buyer. The customer maynot have access to the carriers, and the only way to get the updateis through the seller. If anything happens to the goods and there isa delay, a notification will have to be sent by the vendor to thebuyer concerning the goods so that they will stay apprised of theexact time the delivery will be made to where they had agreed.

Somecompanies have carriers while others lack them. In case a companydoes not have its own, it is the duty of the seller to find one to dothe deliveries to their esteemed customers. He should have knowledgeof the logistic companies that efficient in service provision toavoid any other damages along the way that can alter the relationshipthat clients have with the sellers. He will have to negotiate therates of transportation depending on the option that is better forthat particular firm. He also arranges for the payment options thatsuits both of them.

Finally,the traders have the responsibility to build the trust that existsbetween the company and the buyers. They are the intermediary betweentheir business and the client meaning that the way they treat theirconsumers is paramount. They should be very transparent and workaccording to the needs of buyers by offering them a clear advicethrough which they make informed decisions. If they cannot executethis mandate diligently, it will affect their firm adversely as theclients will seek to look for promising partners who works accordingto their will.


Onthe other hand, the operation of the bidding process will define themethod to be used in approaching the market. The techniques employedhere are either formal or limited. However, formal one is mostly usedas the other one is applicable where specialized knowledge isrequired. In the official bidding process, it starts with thecompilation of the tender documentation that is followed by invitingthe public for the bids. The briefing sessions are held though not inall circumstances but where applicable. Depending on the responsefrom the public, the proposals handled are submitted for evaluation.After an intensive analysis is done, the best bidder is awarded thecontract that has to be administered carefully. Lastly, properrecords are held for reference purposes (Johnsen, Howard, andMiemcyzyk, 2014).


Ina recap, the sellers are very critical in the supply chainmanagement. They should perform their duties to expectation becausetheir efforts will make their firm enterprise thrive in the marketcompared to its competitors. They make the partnerships trustworthyand transparent if they meet the demands of the customers.


Johnsen,T., Howard, M &amp Miemcyzyk, J. (2014). Purchasingand Supply Chain Management: A Sustainability Perspective.Routledge Publishers.